Chum Movie Review: AI Shark Attacks and Awful Characters - Is It So Bad It's Good? (2026)

The Shark-Infested Waters of Cinematic Disappointment

The world of shark-themed movies is a treacherous one, filled with B-movie clichés and the towering shadow of Spielberg's Jaws. In this context, 'Chum' makes a splash, but for all the wrong reasons. It's a film that sinks under the weight of its own ambition, leaving viewers wondering if they've stumbled upon a new low in the genre.

A Troubled Plot and Unlikable Characters

The premise of 'Chum' is a classic setup: a group of friends, including a troubled newlywed couple, find themselves in a deadly game of survival against a shark and a psychopathic killer. However, the execution is where it all goes awry. The characters are not just unlikable but downright infuriating, making the audience root for the shark as the lesser of two evils. This is a clear sign of character development gone awry, as if the filmmakers wanted us to despise these people from the start.

Personally, I find this approach to character building fascinating. It's almost as if the movie is daring us to keep watching despite our better judgment. What many people don't realize is that creating such strong negative emotions in viewers can be a risky strategy. It's a fine line between engaging and enraging your audience.

AI-Assisted Carnage and Visual Disasters

The film's use of AI in post-production is both innovative and disastrous. While the idea of incorporating real shark footage is intriguing, the execution is sloppy. The inconsistent shark types and the bizarre 'floaty' effect on the victims make the attacks seem comical rather than terrifying. This is a prime example of technology being used without a clear artistic vision.

In my opinion, this is a cautionary tale for filmmakers. AI and VFX should enhance the storytelling, not distract from it. The strange editing choices, like the excessive use of slow motion, further contribute to the film's amateurish feel. It's as if the filmmakers were trying to stretch the runtime, assuming that more screen time equals more value.

A Missed Opportunity for Subtlety

What makes this particularly disappointing is the promise of a more subtle shark thriller, as hinted at in the trailer. Instead, 'Chum' delivers a chaotic blend of real footage and VFX that feels more like a parody of shark movies. It's a step above the infamous 'Shark Attack 3: Megalodon' only in terms of production value, not storytelling or visual effects.

One thing that immediately stands out is the film's potential for a fun, tongue-in-cheek viewing experience. It's the kind of movie that could be enjoyed with friends, not for its quality but for its unintentional humor. However, this doesn't excuse the lack of effort in crafting a coherent and engaging narrative.

The Future of Shark Cinema

As 'Chum' flops into theaters, it raises a deeper question: what does the future hold for shark-themed cinema? With such a limited number of successful shark movies, is it time for filmmakers to explore new angles or retire the genre altogether? Personally, I think there's still untapped potential, but it requires a fresh and innovative approach.

The challenge is to create a shark movie that transcends the typical tropes and offers something genuinely surprising. Perhaps a psychological thriller where the shark is a metaphor for deeper human fears, or a satirical take on the genre that embraces its B-movie roots while offering a clever twist. These are the kinds of ideas that could revive the genre and attract a new generation of viewers.

In conclusion, 'Chum' serves as a warning to filmmakers and a call to action for those who dare to swim in the shark-infested waters of cinema. It's time to either sink or swim with creativity and originality.

Chum Movie Review: AI Shark Attacks and Awful Characters - Is It So Bad It's Good? (2026)
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